Profile
This list is built by Pacific Micro Marketing from the voluntary responses to a national mail survey. This survey is distributed to 6 million Australian Households twice a year and asks detailed questions about an individual’s lifestyle, demographic information, leisure interests and purchase intentions. In total respondents have answered 150 questions relating to 11 key segments.
This list is updated regularly against National Change of Address information and ADMA’s Do Not mail/ Do Not Call files. This file is fully personalised.