Premium Wine Enthusiasts have all entered a boutique wine competition. They have all been sourced via direct mail and are all from geo demographic areas with a high percentage of households earning above average incomes, ($50K+), and with a majority of the population being 50+ in age.
The list is mailed regularly by the owner, and all records are validated and cleaned by an external bureau annually. Updates are supplied quarterly.
These people have higher disposeable incomes and enjoy the finer things in life, such as gourmet food, fine wines, travel and investment. This quality list is 58% female and 42% male, and all records are personalised with title and full first name.
This list is recommended for offers such as health supplements, wines, gourmet food, travel, investment, charities and lotteries mailers.