Profile
The Prospect Plus Universe is one of the most
comprehensive consumer files available. Prospect Plus has one of the most
robust profiling models, allowing you to make selections that are extremely
accurate. Prospect Plus contains accurate contact data and powerful
segmentation information on consumers ' geo-demographic, credit and risk
profiles. Now you can precisely target your prospect and customer marketing
campaigns to become more cost-effective.
City seniors are older communities, primarily white-collar retirees, in suburban localities. There is high homeownership and households are often mortgage-free. Incomes are low due to presence of retirees, but these are not low socio-economic areas. Finances range from constrained to comfortable, and they tend to be cautious spenders. Leisure time activities include golf, bowls, gardening and DIY, and they also enjoy a range of cultural activities. They like to travel, although prefer domestic destinations for convenience. They are health conscious and concerned about weight and cholesterol; light drinkers and non-smokers who care about their appearance. They are socially conservative and worry about the rate of change in Australia.
Details
Format:
Mail, Phone, Mobile Phone
Delivery Method:
- Hard Copy
- MS Excel File
- Self Adhesive Labels
- Text
Turnaround:
3 working days
Delivery Guarantee:
90%
Terms and Conditions
1. All list rental subject to list owner approval.
2. The sale will be subject to The Prospect Shop standard set of terms and conditions for data sales.
3. Due to frequency of data updates, the data count figures cannot be guaranteed.
4. Prices subject to change without notice.
5. All mailings to be undertaken by approved mail house unless otherwise agreed.